Automatic Call Distribution for Pay-Per-Call
Auto-connect inbound phone calls to the best-matching sales representative or business within the direct post or ping post call distribution.
Direct Post & Ping Post Automatic Call Distribution
Working hand-in-hand with multi-level IVR, our automatic call distribution system supports Direct Post and Ping Post call flows, automates callbacks, balances call load, and more.
Direct Post & Ping Post Distribution
Use the ACD routing logic to manage call flows at scale by connecting specific calls directly to specific buyers (Direct Post) or allowing eligible buyers to compete for the call (Ping Post). Use ACD as the core call distribution technology for Phonexa’s Ping Tree campaign stack.
Custom Call Distribution
Set up multi-layer routing logic – location, quality score, product interest, agent availability and performance, time of day, and industry-specific data like loan amount – to optimize call distribution between sales reps and buyers. Pave the best path to conversion for every inbound phone call based on dozens of data items, including real-time IVR insights and historical performance patterns.
Call Queuing & Routing
Use the predefined call distribution rules to avoid unnecessary transfers and reduce queue wait times. Prevent agent overload and ensure call volumes are optimally distributed among operators while maintaining call routing quality.
Callback Automation
Enable the callback within Phonexa’s IVR-ACD architecture for callers who don’t want to be placed in a call queue. Ensure every caller is in control of their journey so that purchase intent is high when they are sold to or connect with a sales rep.
ACD & Call Intelligence
Data-Driven Automatic Call Distribution for Pay-Per-Call
Enhance Your Pay Per Call Routing Efficiency
Post-IVR Call Distribution
Collect key information during the call with Phonexa’s IVR – location, demographics, language preference, purchase history, etc. – and use it to distribute calls. Improve call-matching quality by integrating the IVR and ACD modules within Phonexa.
Pay-Per-Call Distribution
Maximize revenue from pay-per-call campaigns by connecting phone calls to buyers most likely to accept and monetize them. Prioritize high-paying buyers, redirect declined calls, and reduce missed calls – all automatically with custom pre-set call distribution logic.
Ping Tree Routing Strategies
Get the most out of every inbound call by customizing the call distribution using one of the following strategies within Phonexa’s Ping Tree: Price, Priority, Weight, Parallel Pings (higher price), Parallel Pings (all sold), Ping Post, and Even Distribution.
Computer Telephony Integration (CTI)
Transfer call events to external systems, such as the buyer’s CRM, so they are aware of the most important call details upon arrival. Pull the caller’s records automatically – name, source, past interactions, purchase history, and more – at the moment the call is connected.
What Is Automatic Call Distribution?
Automatic call distribution is the process of routing calls to buyers based on pre-determined criteria, such as the caller’s location, buyer demand, price, and more. Phonexa’s Automatic Call Distributor supports the following call flows: Price-based, Priority-based, Weight-based, Parallel Pings (higher price), Parallel Pings (all sold), Ping Post, and Even Distribution.
Here’s how Phonexa’s ACD works with each call flow:
| Price-based call distribution | 1. An inbound phone call enters the system. 2. Eligible buyers are ranked by bid price. 3. The call is routed to the highest bidder and, if rejected, passed to the next highest bidder. |
| Priority-based call distribution | 1. An inbound phone call enters the system. 2. Eligible buyers are ranked by priority. 3. The call is routed to the highest-priority buyer and, if rejected, passed to the next highest-priority bidder. |
| Weight-based call distribution | Calls are distributed based on predefined percentage weights, such as Buyer A receives 50% of all calls, Buyer B – 30%, and Buyer C – 20%. 1. An inbound phone call enters the system. 2. Eligible buyers are ranked by probability weights. 3. Calls are distributed according to the predefined percentage weights. |
| Parallel Pings (higher price) | 1. An inbound phone call enters the system. 2. Eligible buyers are pinged at the same time. 3. The buyers respond with a bid, and the highest bidder receives the call. |
| Parallel Pings (all sold) | 1. An inbound phone call enters the system. 2. Eligible buyers are pinged at the same time. 3. The buyers respond with bids, and the best buyer that satisfies specific criteria, which may be the first qualified response or a set of internal ranking rules, receives the call. |
| Ping Post distribution | 1. An inbound phone call enters the system. 2. Eligible buyers are pinged with essential call data (ZIP code, credit score, etc.) at the same time. 3. The buyers respond with a bid, and the highest bidder receives the call. |
| Even distribution | Calls are distributed equally among buyers, with the call routed to the least recently active buyer. |
How Can Automatic Call Distribution Help Pay-Per-Call Businesses?
Any business that handles a high volume of inbound phone calls can benefit from automatic call distribution by configuring custom distribution logic tailored to specific campaign goals. Whether you’re an affiliate network, an advertiser, an affiliate, or a performance marketer, an ACD can help you manage inbound call flows effortlessly and grow revenues on call campaigns.
Phonexa’s Automatic Call Distributor extracts the caller’s intent from your custom IVR and routes callers to buyers based on experience, language, or past encounters, with high-value or urgent calls given priority.
Likewise, calls are routed geographically to regional offices or agents, and if all agents or buyers are occupied, callers are placed in a queue with projected wait times and offered a callback as an alternative. The synergy of automatic call routing and real-time performance tracking empowers businesses to get the most out of their inbound calls.
ACD Insights You Need to Know
Frequently Asked Questions
What is an automatic call distributor (ACD)?
An automatic call distributor is software that routes inbound calls to the most appropriate agent or buyer based on pre-set routing logic, including the data collected by the IVR system. A well-thought-out call distribution guarantees that every caller receives a fast response and optimal agent use.
How does Phonexa’s Automatic Call Distributor work?
Phonexa’s Automatic Call Distributor routes inbound phone calls based on available data, including data collected by the IVR system (if used), and the predetermined distribution logic.
Does Phonexa’s ACD work together with an IVR?
A business can use Phonexa’s Automatic Call Distributor with or without Phonexa’s IVR. If the IVR is used, it collects the caller’s data and shares it with an ACD, which then chooses the optimal path for the call. If no agents are available, the caller is placed in a queue based on their priority level, call status, and projected wait time.
How different is an ACD from an IVR?
An IVR collects data and qualifies calls, while an ACD routes calls based on predetermined logic. Together, an IVR and ACD allow businesses to effectively manage inbound calls for pay per call campaigns and internal call distribution.